Exness
about
Exness is a global multi-asset broker established in 2008, offering access to financial instruments such as CFDs on crypto, forex, and commodities. The company is known for its commitment to transparency, innovative trading solutions, and high-quality customer service with 16 years of industry expertise, 1+ million active clients, and 13 offices around the world.

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THE CHALLENGE
Exness aimed to expand its affiliate program by attracting high-quality affiliate partners capable of delivering consistent, high-converting traffic. The objective was to scale affiliate growth organically through strategic, relationship-based outreach, bypassing costly ad channels and focusing on long-term ROI.
THE SOLUTION
1) Activated our internal database of vetted affiliate teams and proactively invited them to join the Exness affiliate program; 2) Continuously built and refreshed custom prospect lists tailored to Exness’s verticals; 3) Crafted personalized messaging funnels for cold and warm outreach; 4) Managed multistep LinkedIn outreach campaigns with A/B tested copy; 5) Coordinated onboarding and follow-up processes to maximize conversion; 6) Tracked responses, optimized outreach sequences, and reported key performance insights, including response rates, partner quality, and traffic impact; 7) Provided weekly and monthly performance analytics.




THE results
The Result
This approach allowed Exness to scale its affiliate program effectively, establishing long-term, performance-driven relationships with reliable partners who consistently deliver high-quality traffic and conversions.